Phiar Acquired by Google

Google acquires Taiwanese-founded AI startup Phiar, strengthening their ambition for the automotive business


“We can confirm that Google has acquired Phiar. We’re excited to welcome the Phiar team as we continue to invest in building great in-car experiences for drivers and automakers,” according to Google spokesperson.

Phair combined the Spatial-AI engine and the Mobility AR Engine to bring perception and intelligence to automotive navigation, by enabling vehicles to understand the environment better in real-time for intelligent navigation, smart parking, HD mapping, vision-based live road detections, and traffic conditions.

It is known that the automotive industry is hard to break into and usually needs a long period of POC, but Phiar already proved their product’s capabilities by winning several POC deals with tier-1 automotive OEMs(Original Equipment Manufacturer) like Panasonic and partnered with leading maps and navigation vendors such as TomTom and Telenav.

Phiar Technologies, founded by Harvard postdoc AI researcher Chen-Ping Yu and led by former Google Android Automotive Hardware Platform manager Gene Karshenboym, now the CEO of Phiar, has closed a $USD 12M Series A last year. The investors include State Farm Ventures Cambridge Mobile Telematics, Telenav, Norwest Venture Partners, The Venture Reality Fund, and GFR Fund.